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	<title>Comments on: The 90-Trick Pony</title>
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	<link>http://occamsrazr.com/2008/05/26/the-90-trick-pony/</link>
	<description>communication. community. cognition.</description>
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		<title>By: Ike Pigott</title>
		<link>http://occamsrazr.com/2008/05/26/the-90-trick-pony/comment-page-1/#comment-7201</link>
		<dc:creator>Ike Pigott</dc:creator>
		<pubDate>Sat, 21 Aug 2010 01:39:59 +0000</pubDate>
		<guid isPermaLink="false">http://occamsrazr.com/?p=615#comment-7201</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;The 90-Trick Pony (one of my favorites) &#124; http://ike4.me/ontp&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">The 90-Trick Pony (one of my favorites) | <a href="http://ike4.me/ontp" rel="nofollow">http://ike4.me/ontp</a></span></span></span></p>
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		<title>By: dave</title>
		<link>http://occamsrazr.com/2008/05/26/the-90-trick-pony/comment-page-1/#comment-2204</link>
		<dc:creator>dave</dc:creator>
		<pubDate>Sat, 27 Dec 2008 21:12:52 +0000</pubDate>
		<guid isPermaLink="false">http://occamsrazr.com/?p=615#comment-2204</guid>
		<description>i overprogram all the time, and&#039;m workin&#039; on it.  if i was your editor on this, i&#039;d say the piece is weak and suffers (and it does) because it leaves too much to the imagination.  i *think* i&#039;ve known a carl in my life, but this strong really would be 10x stronger with three examples of the things he did right and brilliant and funny and 3x examples of stuff he did wrong.  you probably left that out to spare his feelings.  fair enough . . but your own work suffers because of it.  I&#039;d say:  Read the piece Jonah has this week criticizing David Brooks (who IS on his side) . . he begins by praising him.  Then goes after him.  It&#039;s fair, and it&#039;s real, and I don&#039;t htink it&#039;ll damage their friendship.  it&#039;d be weaker if jonah had said, &quot;some people do this abstract xyz thing, and maybe you&#039;ve seen it, and maybe it&#039;s not cool&quot;.   . . yeah, ok.  but it&#039;s stronger the way it is.   actually, it&#039;s locked up, so here it is. 

Agent Provocateur
David Brooks is one of my favorite people in Washington. It is something of a cliché to preface all criticism of Brooks with a declaration of this sort, but that doesn’t make it any less true. My admiration for Brooks extends so far that I am willing to overlook the possibility that he is, in fact, a French sleeper agent. 

Let us review some of the evidence. In his path-breaking book Bobos in Paradise (2000), he described a wonderful transformation in which Americans had turned a blind eye to longstanding cultural disputes and embraced a fairly secular, apolitical ethos that emphasized aesthetics, design, and food as the lodestars of a fulfilled life. Tellingly, Brooks — who has spent time in France’s Mini-Me, Belgium — invoked two thoroughly French concepts to describe these people: “Bourgeois Bohemians.” 

These Gallicized Americans congregated in liberal enclaves like Burlington, Vt. Alas, Brooks discovered them during a docile period, the fin-de-siècle of the Clinton years, and he mistook their obsessions with runny cheese and distressed furniture for post-partisanship. As soon as George W. Bush took the oath of office, never mind invaded Iraq, the Burlingtonites and Parisians alike became inflamed with ideological hatred. 

Earlier in the 1990s, Brooks had become the leading scribe for an intellectual campaign at The Weekly Standard that he dubbed “National Greatness.” Much of this stuff was well argued and brilliantly written, but classically froggy in its outlook. It looked to restore a past era of greatness when — it was imagined — all eyes were on America’s civilizational happening. Very pretty buildings and nifty inventions used to pop up all over the place during our glory days, he said, but not so much anymore. The danger for Americans in 1997, Brooks wrote (during a period of remarkable innovation, one might add), was that “if they think of nothing but their narrow self-interest, of their commercial activities, they lose a sense of grand aspiration and noble purpose.” Imagine how much more persuasive that must have been in the original French. 

Now consider the latest evidence. In a recent column in the New York Times, Brooks argued that Barack Obama’s coming tsunami of public-works spending should be targeted at locking in the latest trends in middle-class living: “the new localism.” In exurbs around the country, people want more cafés, farmers’ markets, concert halls, and meeting places. Rather than spend money on refurbishing and expanding the existing interstate highway system, Brooks wrote, the government should underwrite a grand cultural strategy whereby we augment this trend by funding new town squares where we can read Le Monde over cups of café au lait. Or something. 

My point here isn’t to ridicule the idea. Brooks is right that if we’re going to have a “once-in-a-half-century infrastructure investment,” we might indeed want to put some thought into it instead of reflexively refilling the same old public-sector troughs and slush buckets. But first, it’s worth noting that there is something deeply . . . Continental about this approach to public policy. The French are connoisseurs of using the state as an engine of cultural policymaking. In America, the idea of using government to guide and form culture is still deeply — and, with hope, enduringly — controversial. 

Second, Brooks is a gifted trend spotter — and setter — but spotting trends and locking them into national policy planning is the sort of thing that makes the ghost of Friedrich Hayek cry. The French, too, are wonderful at trend spotting. Does anyone remember their effort in the 1980s to put an “informatique” in every home? These networked computer terminals were a sensation — you could find out when the Jerry Lewis Marathon began from your own home! — and the wave of the future. Now hundreds of thousands of them collect dust in funky antiques shops. Maybe America can beat the French at their own game, but I’d rather we didn’t try to play it. 

— JONAH GOLDBERG</description>
		<content:encoded><![CDATA[<p>i overprogram all the time, and&#8217;m workin&#8217; on it.  if i was your editor on this, i&#8217;d say the piece is weak and suffers (and it does) because it leaves too much to the imagination.  i *think* i&#8217;ve known a carl in my life, but this strong really would be 10x stronger with three examples of the things he did right and brilliant and funny and 3x examples of stuff he did wrong.  you probably left that out to spare his feelings.  fair enough . . but your own work suffers because of it.  I&#8217;d say:  Read the piece Jonah has this week criticizing David Brooks (who IS on his side) . . he begins by praising him.  Then goes after him.  It&#8217;s fair, and it&#8217;s real, and I don&#8217;t htink it&#8217;ll damage their friendship.  it&#8217;d be weaker if jonah had said, &#8220;some people do this abstract xyz thing, and maybe you&#8217;ve seen it, and maybe it&#8217;s not cool&#8221;.   . . yeah, ok.  but it&#8217;s stronger the way it is.   actually, it&#8217;s locked up, so here it is. </p>
<p>Agent Provocateur<br />
David Brooks is one of my favorite people in Washington. It is something of a cliché to preface all criticism of Brooks with a declaration of this sort, but that doesn’t make it any less true. My admiration for Brooks extends so far that I am willing to overlook the possibility that he is, in fact, a French sleeper agent. </p>
<p>Let us review some of the evidence. In his path-breaking book Bobos in Paradise (2000), he described a wonderful transformation in which Americans had turned a blind eye to longstanding cultural disputes and embraced a fairly secular, apolitical ethos that emphasized aesthetics, design, and food as the lodestars of a fulfilled life. Tellingly, Brooks — who has spent time in France’s Mini-Me, Belgium — invoked two thoroughly French concepts to describe these people: “Bourgeois Bohemians.” </p>
<p>These Gallicized Americans congregated in liberal enclaves like Burlington, Vt. Alas, Brooks discovered them during a docile period, the fin-de-siècle of the Clinton years, and he mistook their obsessions with runny cheese and distressed furniture for post-partisanship. As soon as George W. Bush took the oath of office, never mind invaded Iraq, the Burlingtonites and Parisians alike became inflamed with ideological hatred. </p>
<p>Earlier in the 1990s, Brooks had become the leading scribe for an intellectual campaign at The Weekly Standard that he dubbed “National Greatness.” Much of this stuff was well argued and brilliantly written, but classically froggy in its outlook. It looked to restore a past era of greatness when — it was imagined — all eyes were on America’s civilizational happening. Very pretty buildings and nifty inventions used to pop up all over the place during our glory days, he said, but not so much anymore. The danger for Americans in 1997, Brooks wrote (during a period of remarkable innovation, one might add), was that “if they think of nothing but their narrow self-interest, of their commercial activities, they lose a sense of grand aspiration and noble purpose.” Imagine how much more persuasive that must have been in the original French. </p>
<p>Now consider the latest evidence. In a recent column in the New York Times, Brooks argued that Barack Obama’s coming tsunami of public-works spending should be targeted at locking in the latest trends in middle-class living: “the new localism.” In exurbs around the country, people want more cafés, farmers’ markets, concert halls, and meeting places. Rather than spend money on refurbishing and expanding the existing interstate highway system, Brooks wrote, the government should underwrite a grand cultural strategy whereby we augment this trend by funding new town squares where we can read Le Monde over cups of café au lait. Or something. </p>
<p>My point here isn’t to ridicule the idea. Brooks is right that if we’re going to have a “once-in-a-half-century infrastructure investment,” we might indeed want to put some thought into it instead of reflexively refilling the same old public-sector troughs and slush buckets. But first, it’s worth noting that there is something deeply . . . Continental about this approach to public policy. The French are connoisseurs of using the state as an engine of cultural policymaking. In America, the idea of using government to guide and form culture is still deeply — and, with hope, enduringly — controversial. </p>
<p>Second, Brooks is a gifted trend spotter — and setter — but spotting trends and locking them into national policy planning is the sort of thing that makes the ghost of Friedrich Hayek cry. The French, too, are wonderful at trend spotting. Does anyone remember their effort in the 1980s to put an “informatique” in every home? These networked computer terminals were a sensation — you could find out when the Jerry Lewis Marathon began from your own home! — and the wave of the future. Now hundreds of thousands of them collect dust in funky antiques shops. Maybe America can beat the French at their own game, but I’d rather we didn’t try to play it. </p>
<p>— JONAH GOLDBERG</p>
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		<title>By: Ragan: The Blog Dogger</title>
		<link>http://occamsrazr.com/2008/05/26/the-90-trick-pony/comment-page-1/#comment-1706</link>
		<dc:creator>Ragan: The Blog Dogger</dc:creator>
		<pubDate>Wed, 11 Jun 2008 17:44:26 +0000</pubDate>
		<guid isPermaLink="false">http://occamsrazr.com/?p=615#comment-1706</guid>
		<description>&lt;strong&gt;Proof that the blogosphere is worth it...&lt;/strong&gt;

Don&#039;t think you&#039;re guilty of rattling off automatic responses and one-liners? Blogger Ike Pigott wants us to think otherwise.

He suggests you revisit your online communication - blogs, comments, forum posts, tweets - to see if you&#039;ve fallen into a ...</description>
		<content:encoded><![CDATA[<p><strong>Proof that the blogosphere is worth it&#8230;</strong></p>
<p>Don&#8217;t think you&#8217;re guilty of rattling off automatic responses and one-liners? Blogger Ike Pigott wants us to think otherwise.</p>
<p>He suggests you revisit your online communication &#8211; blogs, comments, forum posts, tweets &#8211; to see if you&#8217;ve fallen into a &#8230;</p>
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		<title>By: Ike</title>
		<link>http://occamsrazr.com/2008/05/26/the-90-trick-pony/comment-page-1/#comment-1700</link>
		<dc:creator>Ike</dc:creator>
		<pubDate>Thu, 29 May 2008 21:41:22 +0000</pubDate>
		<guid isPermaLink="false">http://occamsrazr.com/?p=615#comment-1700</guid>
		<description>@Jacob - you worked with Carl too.  You know exactly who I am talking about.

@Cooper - this particular shoe doesn&#039;t fit you.  Have no worries!

@Ivana - I am a fan of modular thinking when it comes to presentations, particularly if it means the overall track can deviate to the benefit of specific audiences.

In Carl&#039;s case, there was no filter to signal that a particular anecdote or turn of phrase was overheating, or stale.  As long as you&#039;re aware of your students and their individual proclivities to cling to a comfort zone, then you&#039;ve done your job.  (Maybe just using Carl as a cautionary tale would be enough...)</description>
		<content:encoded><![CDATA[<p>@Jacob &#8211; you worked with Carl too.  You know exactly who I am talking about.</p>
<p>@Cooper &#8211; this particular shoe doesn&#8217;t fit you.  Have no worries!</p>
<p>@Ivana &#8211; I am a fan of modular thinking when it comes to presentations, particularly if it means the overall track can deviate to the benefit of specific audiences.</p>
<p>In Carl&#8217;s case, there was no filter to signal that a particular anecdote or turn of phrase was overheating, or stale.  As long as you&#8217;re aware of your students and their individual proclivities to cling to a comfort zone, then you&#8217;ve done your job.  (Maybe just using Carl as a cautionary tale would be enough&#8230;)</p>
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		<title>By: Ivana Taylor</title>
		<link>http://occamsrazr.com/2008/05/26/the-90-trick-pony/comment-page-1/#comment-1699</link>
		<dc:creator>Ivana Taylor</dc:creator>
		<pubDate>Thu, 29 May 2008 20:44:05 +0000</pubDate>
		<guid isPermaLink="false">http://occamsrazr.com/?p=615#comment-1699</guid>
		<description>Thanks for that cautionary tale.  I teach a presentation course and have often recommended that people create story &quot;modules&quot; that they can insert into their presentations.  But after reading this insightful article - it&#039;s made me realize that having a set of stories you lean on over and over again - can create that bad set of things that just don&#039;t work anymore.</description>
		<content:encoded><![CDATA[<p>Thanks for that cautionary tale.  I teach a presentation course and have often recommended that people create story &#8220;modules&#8221; that they can insert into their presentations.  But after reading this insightful article &#8211; it&#8217;s made me realize that having a set of stories you lean on over and over again &#8211; can create that bad set of things that just don&#8217;t work anymore.</p>
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		<title>By: cooper</title>
		<link>http://occamsrazr.com/2008/05/26/the-90-trick-pony/comment-page-1/#comment-1697</link>
		<dc:creator>cooper</dc:creator>
		<pubDate>Thu, 29 May 2008 06:02:12 +0000</pubDate>
		<guid isPermaLink="false">http://occamsrazr.com/?p=615#comment-1697</guid>
		<description>You given me pause on this one. I hope I&#039;ve avoided the rote route.</description>
		<content:encoded><![CDATA[<p>You given me pause on this one. I hope I&#8217;ve avoided the rote route.</p>
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		<title>By: Jacob</title>
		<link>http://occamsrazr.com/2008/05/26/the-90-trick-pony/comment-page-1/#comment-1696</link>
		<dc:creator>Jacob</dc:creator>
		<pubDate>Wed, 28 May 2008 21:31:39 +0000</pubDate>
		<guid isPermaLink="false">http://occamsrazr.com/?p=615#comment-1696</guid>
		<description>I think we had this particular conversation a few years back- nice to see it fleshed out.</description>
		<content:encoded><![CDATA[<p>I think we had this particular conversation a few years back- nice to see it fleshed out.</p>
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		<title>By: Adam Daniel Mezei</title>
		<link>http://occamsrazr.com/2008/05/26/the-90-trick-pony/comment-page-1/#comment-1694</link>
		<dc:creator>Adam Daniel Mezei</dc:creator>
		<pubDate>Tue, 27 May 2008 11:27:45 +0000</pubDate>
		<guid isPermaLink="false">http://occamsrazr.com/?p=615#comment-1694</guid>
		<description>Ike, just a curiosity -- any way to RSS comments too, so I can return to the conversation w/o having to return to the post or my reader? Thoughts...?</description>
		<content:encoded><![CDATA[<p>Ike, just a curiosity &#8212; any way to RSS comments too, so I can return to the conversation w/o having to return to the post or my reader? Thoughts&#8230;?</p>
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		<title>By: Sheryl A. McCoy</title>
		<link>http://occamsrazr.com/2008/05/26/the-90-trick-pony/comment-page-1/#comment-1692</link>
		<dc:creator>Sheryl A. McCoy</dc:creator>
		<pubDate>Mon, 26 May 2008 20:11:55 +0000</pubDate>
		<guid isPermaLink="false">http://occamsrazr.com/?p=615#comment-1692</guid>
		<description>How many ways can a person say, &quot;I really like your blog posting&quot;? We do all get in linguistic and nonlinguistic ruts. It seems to me that it is easier for me to catch my &quot;catchphrases&quot; in writing, yet I sometimes catch myself when I say the  same phrase or story. 

The main idea I drew from this thoughtful posting was: Don&#039;t be predictable. Grow. Develop. Nurture your creativity, as you nurture others as you LISTEN AND LEARN!

Thanks for the reminder.</description>
		<content:encoded><![CDATA[<p>How many ways can a person say, &#8220;I really like your blog posting&#8221;? We do all get in linguistic and nonlinguistic ruts. It seems to me that it is easier for me to catch my &#8220;catchphrases&#8221; in writing, yet I sometimes catch myself when I say the  same phrase or story. </p>
<p>The main idea I drew from this thoughtful posting was: Don&#8217;t be predictable. Grow. Develop. Nurture your creativity, as you nurture others as you LISTEN AND LEARN!</p>
<p>Thanks for the reminder.</p>
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		<title>By: Ike</title>
		<link>http://occamsrazr.com/2008/05/26/the-90-trick-pony/comment-page-1/#comment-1691</link>
		<dc:creator>Ike</dc:creator>
		<pubDate>Mon, 26 May 2008 19:14:19 +0000</pubDate>
		<guid isPermaLink="false">http://occamsrazr.com/?p=615#comment-1691</guid>
		<description>Adam, I know exactly what Carl is doing these days.

And I&#039;m not sharing, because I don&#039;t want to out him.  He&#039;s a genuinely nice guy.</description>
		<content:encoded><![CDATA[<p>Adam, I know exactly what Carl is doing these days.</p>
<p>And I&#8217;m not sharing, because I don&#8217;t want to out him.  He&#8217;s a genuinely nice guy.</p>
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