Comments on: Symbol Logic http://occamsrazr.com/2008/08/14/symbol-logic/ communication. community. cognition. Thu, 19 Apr 2012 09:55:59 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Beth http://occamsrazr.com/2008/08/14/symbol-logic/comment-page-1/#comment-1836 Beth Sat, 16 Aug 2008 04:06:22 +0000 http://occamsrazr.com/?p=710#comment-1836 I had a lot of fun with the logobama site. That Jane Fonda one might have been one of mine - or someone had the same idea. ;) Frankly, they're pretty much asking for fun to be had at their expense - although you know they aren't REALLY asking. (<del>God</del> Obama forbid anyone mock the Obamessiah! Blasphemy!) Rather than synchronicity with the "change" mantra, I look at it as nebulous, much like Obama himself. Or maybe malleable, again, like Obama. I had a lot of fun with the logobama site. That Jane Fonda one might have been one of mine – or someone had the same idea. ;)

Frankly, they’re pretty much asking for fun to be had at their expense – although you know they aren’t REALLY asking. (God Obama forbid anyone mock the Obamessiah! Blasphemy!)

Rather than synchronicity with the “change” mantra, I look at it as nebulous, much like Obama himself. Or maybe malleable, again, like Obama.

]]> By: Mark Beland http://occamsrazr.com/2008/08/14/symbol-logic/comment-page-1/#comment-1833 Mark Beland Fri, 15 Aug 2008 04:31:44 +0000 http://occamsrazr.com/?p=710#comment-1833 To me, it looks like a rising sun...as in the dawn of a brand new day....or a brand new outlook on life.. Goes very well with the "Change" mantra. To me, it looks like a rising sun…as in the dawn of a brand new day….or a brand new outlook on life..

Goes very well with the “Change” mantra.

]]> By: Ike http://occamsrazr.com/2008/08/14/symbol-logic/comment-page-1/#comment-1831 Ike Thu, 14 Aug 2008 18:57:05 +0000 http://occamsrazr.com/?p=710#comment-1831 Deb, many marketers are falling over themselves to get people engaged with their brands. In those cases, though, there is an already established brand identity. In Obama's case, there really isn't a lot of track record there to know what that identity is. Is your association with the Obama Brand lifting YOU up? Or is it lifting HIM up? And are you really connecting with the brand, or the idea of connecting with millions of others who are also linked? Deb, many marketers are falling over themselves to get people engaged with their brands. In those cases, though, there is an already established brand identity.

In Obama’s case, there really isn’t a lot of track record there to know what that identity is. Is your association with the Obama Brand lifting YOU up? Or is it lifting HIM up? And are you really connecting with the brand, or the idea of connecting with millions of others who are also linked?

]]> By: Deb Budd http://occamsrazr.com/2008/08/14/symbol-logic/comment-page-1/#comment-1830 Deb Budd Thu, 14 Aug 2008 18:44:25 +0000 http://occamsrazr.com/?p=710#comment-1830 Interesting analyses of the Obama branding process. I actually like that people are filling the "void" in the logo with their own images -- arguably, assuming ownership of Brand Obama. Isn't that what today's product brands wish consumers would do? Interesting analyses of the Obama branding process. I actually like that people are filling the “void” in the logo with their own images — arguably, assuming ownership of Brand Obama. Isn’t that what today’s product brands wish consumers would do?

]]> By: Gary http://occamsrazr.com/2008/08/14/symbol-logic/comment-page-1/#comment-1829 Gary Thu, 14 Aug 2008 17:54:31 +0000 http://occamsrazr.com/?p=710#comment-1829 Personally, I wouldn't encourage or allow people to tamper with my logo, except in a very pre-determined way, but then maybe I'm old school. Is Obama the first candidate to have an actual logo that wasn't just stylized text? Personally, I wouldn’t encourage or allow people to tamper with my logo, except in a very pre-determined way, but then maybe I’m old school.

Is Obama the first candidate to have an actual logo that wasn’t just stylized text?

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