“Never underestimate the ability of shallow people to fill a void in their lives with something equally as vacuous.”
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We’ve got that B-Roll!
“b-roll” is the term used for the video that is brought in after-the-fact to supplement a news story or a commercial.
When I was in television news, it was considered almost sinful to rely too much on file video. We prided ourselves on writing to the video we had, and not pulling generic [...]
Do you hear that thunder in the distance?
That’s the sound of ordinary people unshackling themselves from traditional one-way media. And it’s going to get louder.
If you’re a business that relies on traditional advertising models, now would be a good time to figure out where those people are going with their newfound freedom, and maybe even [...]
I was listening to the radio on the way into work the other morning, and heard something that bothered me.
The morning hosts were extolling the virtues of a paying client, which is exactly what you would expect them to do. This client, a jeweler, had just held a “sell your scrap gold” event this past [...]
August 25, 2009 - 8:48 pm
Tags: Sociology, Technology
Posted in Philosophy | No Comments
The following is cross-posted at the Social South website – please comment there.
“One of these things is not like the other.”
If you remember the song from Sesame Street, feel free to sing, sing along.
Looking back on the lineup from the inaugural Social South, it was clear that one of the presentations was different along [...]
August 11, 2009 - 9:00 am
Tags: Science, Sociology, Statistics, Technology
Posted in Uncategorized | 3 Comments
From today’s New York Times:
Twitter has been described many ways. At its best, it has been called a revolutionary political tool and a low-cost marketing machine. At its worst, it has been dubbed a waste of time.
Now, two researchers are calling it a hedonimeter, a device that measures happiness.
Peter Sheridan Dodds and Christopher M. Danforth, a pair of [...]
June 2, 2009 - 11:32 am
Tags: Broadcasting
Posted in Communication, Philosophy | No Comments
I read an interesting post by Terry Heaton, about how broadcasters are complaining that they couldn’t see the disruptions they are now experiencing.
My question is, have they checked their water?
When the pool gets shallow, people are less likely to dive in.
As water gets more murky, people are less likely to drink.
The more stagnant the water, [...]
May 29, 2009 - 8:20 am
Tags: Broadcasting, Journalism
Posted in Uncategorized | No Comments
Julia Rakoczy is back at home with her father. That we should celebrate.
We saw her reunion on television. That we should not celebrate, but instead ought to shudder.
Not because I don’t like happy endings, because I do. It’s the way we saw it that gravely concerns me.
First, the recap for a little historical perspective:
The ex-husband of [...]
May 6, 2009 - 4:53 pm
Tags: Broadcasting, Technology
Posted in Marketing | 2 Comments
Originally posted at Media Bullseye, but the formatting didn’t play well with Internet Explorer there.
NBC thinks America will tune in to see Jay Leno stripping.
The above statement contains a pun and a half truth.1
Once it’s done, NBC will have seven hours of programming every weekday from sets designed to look like your living room.2
Television networks [...]
No, I’m not going back to television.
This time, I’ll be the subject of the interview questions. From 6-7 p.m. (Central time), I’ll be talking with them about the past, present and future of what we call Social Media. Maybe even get a plug in for the new #bhamchat Twitter events on Tuesday nights, and the upcoming Social South conference and soiree.
June 24, 2009 - 1:42 pm
Twitter Comment
New show, B*Side w/ Alan Hunter, Dr. Josh, 6-8p Wed. Live 100.5 FM. Tonight: @ikepigott on soc media: [link to post]
– Posted using Chat Catcher
June 24, 2009 - 5:07 pm
Twitter Comment
@ikepigott Can’t wait to hear you!
– Posted using Chat Catcher
June 24, 2009 - 5:38 pm
Twitter Comment
Back On the Air [link to post]
– Posted using Chat Catcher