communication. community. cognition.
Archive for July, 2010
High Definition
“The only thing worse than letting someone define you is letting them deify you.”
Jester of the Round Table
Jen Zingsheim over at Custom Scoop was kind enough to ask me to sit in on the weekly Media Bullseye Roundtable with Sarah Wurrey.
We talked about online civility, the psychology of internet lackeys and minions, and the success of the Old Spice social media campaign. (@oldspice)
It’s a pretty decent little chat – and something I ought to be doing more frequently.
Hint.
Roundtable071610.mp3Follow @jenzings and @sarahwurrey on Twitter, if you aren’t already.
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Bad Smells Get Second Winds
Jul 15th
o114.mp3
We had an issue a couple of months ago, that was localized to a specific subdivision. Someone posted a complaint online to a social network, then went to the office.
By lunchtime, we had already reached out to that person (in person, and based on a previous phone conversation, not through social media.) His concern was resolved.
Then, he got home and found a dozen comments on his original status update. He commented back that he spoke with us and was satisfied, but the comments kept rolling.
The next morning, the comments exploded even further, and the volume of the comments triggered concern for those who were monitoring. Even worse, the conversation managed to circumvent our standard monitoring and triage process, and landed on the radar of some executives. So now a problem that had been resolved was suddenly UN-resolved in the minds of many.
As a company, we did what we were supposed to. We talked with the man, in person, and did so as part of our ordinary protocols. So why did things get worse? More >
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The Internet is a Kennel
Jul 14th
By now, many others have weighed in on a very recent online spat, so I won’t go into particulars.
Listen to The Internet is a Kennel
Person A, who is very well known, made a comment that devoid of context came across as arrogant. He didn’t mean it that way.
Person B, who is very well-respected (and less well-known,) wrote about how such interactions and communications can indeed breed incivility online, without naming names.
Person A wrote a scathing open letter to Person B.
Both Person A and Person B are friends of mine. Real friends, not just “online friendz,” with whom I have shared multiple meals and drinks apiece. So this isn’t about them.
This is about the lapdogs who try to curry favor with the Internet Famous. More >
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Political Vegetable
“Modern politics is an endless onion. You can peel back layers as long as you want, and everything you find smells bad and makes you cry.”
Tastes Great, Less Filling
“Socialism is easy to like on full stomachs, but isn’t so good at filling them.”
A Cupful of Wisdom
Jul 12th
Soccer is the most boring thing to watch on television.
- America
The cynics are having a field day with the World Cup final, calling Spain’s last-minute-of-overtime 1-0 victory a snoozefest.
I’m not here to argue with them, but it is important to understand why. More >
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