Picking Your Fights

A couple of years ago, many comic book heroes launched Twitter accounts, and many of the “heroes” did an admirable job staying in character — you know, if superheroes had the time to use social media.

One of the more active accounts belongs to The Real Tony Stark, who recently took exception to a website’s content:


Now, if you’re on online magazine or humor site, this might be a good opportunity to play along or play it off… but not Newsarama:


The fascinating part is just how “real” this complaint becomes, and the idea of just how prevalent (and annoying) this publishing tactic is:


Yes, it’s a good idea to engage with your readers… but trying to argue against a multi-billionaire playboy ex-alcoholic industrialist who doesn’t really exist?

Maybe they’re just trying to extend the conversation to ten tweets, so they can do a gallery.

Share Button