If a picture is worth a thousand words, here are three you can share with your friends who obsess about the debates. All in good fun, of course. … [Continue reading]
50 Shades of Storytelling
Posted on October 2, 2012 Written by
When my company Twitter account gets new followers, I get notifications. And sometimes I look across the names to see just who is following us, and why. The twitter bio for this account piqued my curiosity: Apparently, she is connected to a … [Continue reading]
Faking Fakers for Fake Outrage
Posted on August 22, 2012 Written by
There's a new tool that checks a sample of a Twitter account's followers and determines how "real" the audience is: Active followers Inactive followers Fake accounts Enter a Twitter handle, and you get a breakdown like this: … [Continue reading]
Klout Responds
Posted on July 16, 2012 Written by
Following is an email I received the other day from Clayton Su, Klout's Account Manager. I haven't had time to properly think about it yet, but in fairness I need to publish it quickly: Hi Ike, I read your recent blog post and wanted to reach out … [Continue reading]
Klout. Klout. Let it all out.
Posted on July 9, 2012 Written by
(Please see the update below) Some of you might recall my less-than-stellar encounter with Klout over the way it mishandled a promotion. Essentially, Klout used my name and likeness to promote itself, telling a friend of mine that I had won a perk … [Continue reading]
When a Gaggle Goes Rogue
Posted on June 29, 2012 Written by
I know a few people who have experimented with automated sharing services, and I am often not a fan of them. I understand why people would band together in hopes of amplifying their reach, and I understand that it is possible to have enough faith and … [Continue reading]
Picking Your Fights
Posted on June 15, 2012 Written by
A couple of years ago, many comic book heroes launched Twitter accounts, and many of the "heroes" did an admirable job staying in character -- you know, if superheroes had the time to use social media. One of the more active accounts belongs to … [Continue reading]