communication. community. cognition.
Help Spread the Word
Here is a widget you can snag if you’d like – it rolls with the most recent headlines from the Red Cross relief operations in southern California.
[tags]Ike Pigott, Occam’s Razr, Red Cross, disaster relief, tornado, wildfire[/tags]
| Print article | This entry was posted by Ike on October 24, 2007 at 4:51 pm, and is filed under Communication, Marketing, Personal. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
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I had a lovely vacation, and returned with a couple of lovely thoughts about communicating from solid ground. You know, the wise man built his house on the rock, the foolish man built his on sand (or wrote in the sky.) While there are many facets and layers to this, they all boil down to
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Thanks to the internet, any crank with access can write something that spreads. If you’re managing the reputation of a brand, the factor working in your favor is there is so much material being published that it is the rare message that cuts through the clutter. But how do you recognize it before it starts
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One of the great things about connecting with others online is the chance to be part of some interesting discussions. Such was the case of a conversation I recently had with Andrew Fowler, one of the principles at Newsvetter in Portland. He was concerned about the lack of truly relevant information parents were getting about
Panic Never Helps
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The following is a piece I wrote for Ragan.com and reposted here: It’s time to vaccinate against panic How to save your employees’ butts without scaring off their pants Panic is a part of human nature. It’s also inconvenient, as panic influences individual decisions and can derail your most well-intentioned advice. How you deal with
Trust in Disaster
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Social media tools are amazing, and empower so many people. I have no doubt that at this moment there are dozens of efforts underway to help people suffering from Hurricane Gustav. Blogs, Ning communities, Twitter accounts, you name it. So here’s the disclaimer. Before you give ANY personal information to ANYONE on the internet, do
Proud and Tickled
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I have to say that I am immensely proud of all the Red Cross disaster relief workers who have used New Media tools to share the word about what is really happening. You guys have really picked up the ball and run with it — and now more than ever it’s important to showcase what
A New Beginning
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I’ve been trying to figure out the best way to communicate this, and there’s no easy way to do it. My job at the American Red Cross has been eliminated. I’m one of more than 1,000 people being let go as part of a major layoff at the Red Cross. (Reduction in Force, Restructuring? It’s
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about 2 years ago - 5 comments
The last three weeks have been so extraordinary, I could write a book about the experience. But I won’t. Partially, because I am too lazy, partially because there isn’t enough time, partially because there is no audience, and mostly because so much of the information is privileged and it wouldn’t be right to share. I
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about 2 years ago - 7 comments
One year ago today, I was in Daytona, helping set up an online newsroom for the central Florida tornado response for the American Red Cross. I was supposed to be there supporting our Super Bowl-related Health and Safety programs, and got re-deployed because of the tornadoes. So, a year later, I am in Tallahassee on
A Moment of Pride
about 2 years ago - 1 comment
A public shout out to the people who are willing to learn new applications for technology
