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A gunman fired several rounds in a University of Texas library today. (I don’t think I have to recount the very sensitive issue with you… the rest of the media is sure to dredge up the story of the sniper in the tower.)
The interesting piece for me today is how technology changed both the event and the reporting of it.
Alert!
UT Alert: armed subject reported last seen at PERRY CASTENEDA LIBRARY SHELTER IN PLACE STAY WHERE YOU ARE AT MORE INFORMATION TO FOLLOW
Armed subject reported: last seen at Perry Castaneda Library (PCL). More info to follow; check http://www.utexas.edu/emergency/
UT Alert: (armed subject reported last seen at (PERRY CASTANEDA LIBRARY on 09282010 details to follow.
Not only did the alert system work as advertised (including sirens for those without cell phones), but it saturated Twitter and Facebook:
A shooter is being reported on the campus of the U of Texas. Witnesses reporting at least 10 shots fired.
REAKING NEWS: Shots fired at University of Texas campus. Keep an eye on it here: http://www.statesman.com/?cxntcid=breaking_news
News!
It also spread quickly from mainstream news outlets.
Breaking News: Shots fired at University of Texas campus: Details to come.
BREAKING NEWS: Shots fired at University of Texas campus. Keep an eye on it here: http://www.statesman.com/?cxntcid=breaking_news
No doubt, the news gathering and ability to find eyewitnesses was greatly enhanced by simply firing up a browser.
Just in: We are getting reports of an “active shooter” on the UT campus. More to come.
Have you witnessed this event at UT? Please @ reply me with any photos and/or call editor David Doolittle at 445-3671.
Even a little engagement:
“Active Shooter”? As in “Spree”? RT @statesman: Just in: We are getting reports of an “active shooter” on the UT campus. More to come.
@technosailor Just means police believe shots have been fired.
What a great way to quickly maintain calm and order, when clear heads should prevail!
Speed Kills, and Speed Saves
Sure, the digital and mobile revolution has threatened to disrupt the way we get our news, and erode the trust we have in “non-verified sources.”
But it can also save lives, and spread the kind of information people need at the time they need it most.
Mobile technology and alerts have changed potentially deadly events | http://ike4.me/o143