I'm almost finished with the theme for this week - just one more concept to flesh out. Too often we simplify to an extent that's beyond the reach of the supporting reality. It's a normal part of the process of assimilating what we can from our … [Continue reading]
The Mighty Mite 50
Posted on July 26, 2007 Written by
Congratulations to a fellow communicator for a job well done. Todd And(rlik) created a fairly objective index to measure PR and Marketing blogs according to popularity, reach, influence, and the 'it' factor. The Power 150 was good enough that he's … [Continue reading]
Crisis is a Rodeo
Posted on July 25, 2007 Written by
{{myquote|In this modern era of television news, it's not enough to be right. You have to win on both Logic and Emotion in eight seconds.}} … [Continue reading]
A Weak Me Too
Posted on July 24, 2007 Written by
I've been involved in online forums for years now. There's one in particular where I have invested a great deal of time, where I recently crossed over the 5,000 post threshold. There's a certain level of respect for seniority that is attached to … [Continue reading]
PR and the Gray Zone
Posted on July 23, 2007 Written by
Update: companion piece posted at Strumpette. Time for another Moment of Venn: Transparent Advocate Professional Transparent + Professional = Reviewer Professional + Advocate = Astroturfer Advocate + … [Continue reading]
Another Disaster Communications Tool
Posted on July 20, 2007 Written by
We're still waiting on a good opportunity to take the Red Cross Twitter channel for a test drive, but it's time to think even bigger. My whole foray into social media was my desire to be intensely lazy use technology to make my job easier. The … [Continue reading]